Avila Naturalle Limited, a natural skincare manufacturing company has launched its new fashion brand. At the launch of the brand, which held at Oriental Hotel Lekki Lagos, also to mark the grand finale of the company’s annual distributors summit and excellence award (ANDSEA 2022), the President of organisation, Mrs. Temitope Mayegun, said Avila Fashion offers exquisite designs with the modern family in mind.
According to her, the brand combines bold statement masterpieces with creative touches to give people a variety of unique and elegant ready-to-wear garments.
She said: “Avila Fashion is divinely inspired to further the company’s vision to inspire a healthier and happier world by changing the narratives in modern fashion trends and clothing people with decent and imperial styles that boost self-confidence and make them feel like kings and queens.
“It aims at becoming a continental brand that will have several branches and outlets in cities across Africa and some countries of the world. The business is also aimed at meeting the growing demand for classy, yet affordable clothing whilst competing favourably with other leading brands in the African fashion industry.
“The brand’s flagship style is catering for varying styles of clothing, including the corporate, smart native, contemporary casual and fast fashion ensembles that offer beautiful, simple but classy options for every member of the family.”
She noted that the new Avila Fashion is in furtherance to the vision of Avila Group to be a global household brand that will inspire a healthier and happier world, saying that fashion has summer high neck soft denim wrap dress, which will soon become dinner favourite for all.
She continued: “You will be dazzling in this stunning outfit that shows off your sense of style, sophistication, and royalty. This dress is designed to give you that sense of class and imperial looks and feel. This lovely dress is embellished with gathered details from the midpoint all the way down so it can give you that sophistication and class. The waistline elongates your torso for a slimming effect on your figure. This dress shows off a majestic full-length look for a perfect dinner night.”
Mayegun noted that afro dude round neck danshiki with geometric adire patch has been part of African culture and fashion, saying that it continues to hold that cultural touch of unity and Afrocentricity even in modern-day fashion.
“The round neck Danshiki with geometric adire patch details is designed to bring back the cultural vibe into the modern-day style. Rock it with nice denim or chinos pants and a pair of Loafers shoes or sneakers anytime and to any informal occasion. You can never go wrong with this stylish Dasiki. Available in other colours and patches shapes.
She said: “Honourable blue smart casual with adire patch fashion is an outfit that reflects your stylishness and panache and give you that urban look. Our blue smart casual attire is your go-to clothing. Specially designed to give you that feeling of luxurious masculinity and cosiness of a shrewd city guy. Available in white fabric colour with patterned adire patch.”
Chairman, Avila Company, Abiodun Mayogun said striking O’rekelewa’ adire print dress featuring pleated sleeves and asymmetrical collar is sweet urban lady feel. “It is a combination of elegance and native appeal that bring you closer to love. Be adorned in this beautiful piece on a day you are hanging out with friends, loved ones or even a simple family ‘owambe’ outing.”